Or listen on:

"I think the other thing that doesn't get talked about enough, is that the market you choose... actually matters a lot."

BOOM.

I had never really thought so much about "the market". I was always of the opinion that if you had the best product and marketing, you would ultimately win.

And at the same time that
, cofounder of Transistor said this to me in a podcast interview for this show... my cofounder and I were analysing options for potentially starting a SaaS business.

We both have extensive experience in the B2B marketing space,
, an online marketing OG, built one of the first, and most popular non-SaaS email autoresponders.

And I... well, I guess I just write
.

Anyway, we had a few options drawn up for products we could build... and one of those was a podcast host JUST focussed on businesses looking to grow their brand with a podcast.

And then Justin comes on this podcast...

He shares about how Transistor (a podcast host), have
from zero to over $50k per month in MRR over the past eighteen months... and that his BIGGEST learning has been:

Choosing the right market.

So we did it.

And months later we have
.




I don't think so...




Maybe.

But regardless, out of respect for Justin, Transistor and the awesome brand they are building: I wanted to include this interview in the first episode of this podcast.

We cover:

And to take us full circle... we also jump into a discussion with bCast cofounder Neil Morgan that covers:

Thank to both these guests and thanks to YOU for listening, feel free to leave any thoughts or questions in the comments below...